Frequency of fashion e-commerce in Spain 2024, by age

Published by Statista Research Department, Dec 4, 2024

In Spain, the average number of online fashion purchases per year does not vary drastically from one age group to the next. As of 2024, the age group that bought fashion items online most often was 25 to 34-year-olds at an average of 6.9 times per year, while 55-77-year-olds bought said items online 5.7 times per year (the lowest frequency of the surveyed age groups).

Average frequency of online fashion shopping in Spain in 2024, by age group

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Release date

May 2024

Region

Spain

Survey time period

January 22 to 31, 2024

Number of respondents

634 respondents

Age group

16-74 years

Special properties

consumers who bought fashion products (clothing/footwear/accessories) online in the past year

Method of interview

Computer-assisted web interviews (CAWI)

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