In August 2024, over 70 percent of TV sets in Brazil tuned in to free TV, with the 10 percent who tuned in to pay TV the linear TV consumption that month surpassed 81 percent. At the same time streaming from video-on-demand platforms accounted for seven percent of TV sets, and YouTube viewing added up to 10.9 percent of TV sets in Brazil.
Distribution of video audience in Brazil in August 2024 by platform
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Kantar Ibope Media. (August 30, 2024). Distribution of video audience in Brazil in August 2024 by platform [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1445705/brazil-video-audience/
Kantar Ibope Media. "Distribution of video audience in Brazil in August 2024 by platform." Chart. August 30, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1445705/brazil-video-audience/
Kantar Ibope Media. (2024). Distribution of video audience in Brazil in August 2024 by platform. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1445705/brazil-video-audience/
Kantar Ibope Media. "Distribution of Video Audience in Brazil in August 2024 by Platform." Statista, Statista Inc., 30 Aug 2024, https://www.statista.com/statistics/1445705/brazil-video-audience/
Kantar Ibope Media, Distribution of video audience in Brazil in August 2024 by platform Statista, https://www.statista.com/statistics/1445705/brazil-video-audience/ (last visited November 21, 2024)
Distribution of video audience in Brazil in August 2024 by platform [Graph], Kantar Ibope Media, August 30, 2024. [Online]. Available: https://www.statista.com/statistics/1445705/brazil-video-audience/