During a survey carried out mid-2023, 43 percent of responding customer data platform users stated that lack of cooperation within their organization was one of three leading obstacles to better customer data utilization. The inability to assemble the data ranked second, named by 42 percent of respondents.
Leading obstacles to better customer data utilization according to customer data platform users worldwide as of July 2023
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CDP Institute. (July 31, 2023). Leading obstacles to better customer data utilization according to customer data platform users worldwide as of July 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1445692/obstacles-customer-data-use-worldwide/
CDP Institute. "Leading obstacles to better customer data utilization according to customer data platform users worldwide as of July 2023." Chart. July 31, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1445692/obstacles-customer-data-use-worldwide/
CDP Institute. (2023). Leading obstacles to better customer data utilization according to customer data platform users worldwide as of July 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1445692/obstacles-customer-data-use-worldwide/
CDP Institute. "Leading Obstacles to Better Customer Data Utilization According to Customer Data Platform Users Worldwide as of July 2023." Statista, Statista Inc., 31 Jul 2023, https://www.statista.com/statistics/1445692/obstacles-customer-data-use-worldwide/
CDP Institute, Leading obstacles to better customer data utilization according to customer data platform users worldwide as of July 2023 Statista, https://www.statista.com/statistics/1445692/obstacles-customer-data-use-worldwide/ (last visited July 22, 2024)
Leading obstacles to better customer data utilization according to customer data platform users worldwide as of July 2023 [Graph], CDP Institute, July 31, 2023. [Online]. Available: https://www.statista.com/statistics/1445692/obstacles-customer-data-use-worldwide/
