European consumer perception of car brands' high performance, by country of origin

Share of respondents in selected European countries who would describe car brands as high performance as of July 2023, by country of origin of the brand

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Release date

October 2023

Region

France, Germany, Norway, Spain, United Kingdom

Survey time period

June 28 to July 17, 2023

Number of respondents

3,200 respondents

Age group

18-65 years

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

Original survey question: "Which words in the following list describe car brands from...?"

Several answers were possible. The data displayed here denotes respondents describing car brands as high performance.

The quota approach was employed to ensure that the sample was representative of gender and age. 3,000 interviews were conducted in France and 800 in each of the other countries.

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