During an early 2023 survey among business-to-business (B2B) marketing professionals worldwide, 70 percent of respondents strongly or somewhat agreed that they had the right creative skills on their marketing team to support brand-building efforts. Meanwhile, 68 percent of responding marketers said their sales team understood the importance of brand-building efforts.
Beliefs of business-to-business (B2B) marketing professionals worldwide regarding the importance of branding as of March 2023
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LinkedIn. (June 15, 2023). Beliefs of business-to-business (B2B) marketing professionals worldwide regarding the importance of branding as of March 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1445195/beliefs-b2b-marketers-worldwide-importance-branding/
LinkedIn. "Beliefs of business-to-business (B2B) marketing professionals worldwide regarding the importance of branding as of March 2023." Chart. June 15, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1445195/beliefs-b2b-marketers-worldwide-importance-branding/
LinkedIn. (2023). Beliefs of business-to-business (B2B) marketing professionals worldwide regarding the importance of branding as of March 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1445195/beliefs-b2b-marketers-worldwide-importance-branding/
LinkedIn. "Beliefs of Business-to-business (B2b) Marketing Professionals Worldwide regarding The Importance of Branding as of March 2023." Statista, Statista Inc., 15 Jun 2023, https://www.statista.com/statistics/1445195/beliefs-b2b-marketers-worldwide-importance-branding/
LinkedIn, Beliefs of business-to-business (B2B) marketing professionals worldwide regarding the importance of branding as of March 2023 Statista, https://www.statista.com/statistics/1445195/beliefs-b2b-marketers-worldwide-importance-branding/ (last visited December 21, 2024)
Beliefs of business-to-business (B2B) marketing professionals worldwide regarding the importance of branding as of March 2023 [Graph], LinkedIn, June 15, 2023. [Online]. Available: https://www.statista.com/statistics/1445195/beliefs-b2b-marketers-worldwide-importance-branding/
