Over the forecast period until 2028, the average ad spending per internet user is forecast to exhibit fluctuations among the three segments. In general, the indicator appears to exhibit a positive trend, with more segments showing increasing values rather than decreasing values until 2028. Among them, the segment Video ads mobile attains the highest value throughout the entire period, reaching 31.25 U.S. dollars.
Average revenue per unit (ARPU) in the Video Advertising market for different segments Worldwide from 2018 to 2028
Other statistics that may interest you Video advertising and marketing worldwide
Overview
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- Premium Statistic Digital Market Outlook: digital advertising spending worldwide 2018-2028, by format
- Premium Statistic Digital Market Outlook: digital video ad revenue worldwide 2019-2028
- Premium Statistic Average revenue per unit (ARPU) in the Video Advertising market Worldwide 2018-2028
- Premium Statistic Digital Market Outlook: digital video advertising spending in selected countries 2022
- Premium Statistic Ad revenue of major digital ad sellers worldwide 2024
- Premium Statistic Most valuable media & entertainment brands worldwide 2024
Usage & budgets
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- Premium Statistic Video platforms used for marketing purposes worldwide 2023
- Premium Statistic Most effective video marketing channels worldwide 2023
- Premium Statistic Budget spent on an average video by marketers worldwide 2022
- Premium Statistic Leading types of video used in marketing worldwide 2023
Connected TV (CTV) advertising
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- Premium Statistic CTV advertising revenue worldwide 2020-2028
- Premium Statistic Expected budget increase in CTV ad spend worldwide 2022-2023
- Premium Statistic Share of global advertising budget being transferred to CTV 2022, by region
- Premium Statistic Viewer completion rates of CTV worldwide 2022, by ad length
Free ad-supported streaming TV (FAST) advertising
4
Social video advertising
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- Premium Statistic Social media share in digital video ad revenue 2022-2027, by platform
- Premium Statistic Global YouTube advertising revenues 2017-2023
- Basic Statistic Meta: annual advertising revenue worldwide 2009-2023
- Premium Statistic TikTok ad revenue worldwide 2020-2027
- Premium Statistic Instagram influencer market size 2021-2025
- Premium Statistic Leading brands on Instagram worldwide 2023, by influencers
- Premium Statistic Most mentioned brands on TikTok worldwide 2022, by influencers
Audience and consumption
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- Basic Statistic Weekly time spent with online video worldwide 2018-2023
- Premium Statistic YouTube users worldwide 2020-2029
- Basic Statistic TikTok: number of global users 2020-2025
- Basic Statistic Leading video content type worldwide Q4 2023, by usage reach
- Premium Statistic Vlogs: global audience reach 2023, by age and gender
- Premium Statistic Share of streaming subscriptions preferred by consumers worldwide 2023, by country
- Premium Statistic Accepting ads if TV/ streaming subscription was cheaper worldwide 2023, by country
Further Content: You might find this interesting as well
Statista Market Insights. (November 22, 2023). Average revenue per unit (ARPU) in the Video Advertising market for different segments Worldwide from 2018 to 2028 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/forecasts/1443303/average-revenue-per-unit-arpu-video-advertising-market-for-different-segments-worldwide
Statista Market Insights. "Average revenue per unit (ARPU) in the Video Advertising market for different segments Worldwide from 2018 to 2028." Chart. November 22, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/forecasts/1443303/average-revenue-per-unit-arpu-video-advertising-market-for-different-segments-worldwide
Statista Market Insights. (2023). Average revenue per unit (ARPU) in the Video Advertising market for different segments Worldwide from 2018 to 2028. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/forecasts/1443303/average-revenue-per-unit-arpu-video-advertising-market-for-different-segments-worldwide
Statista Market Insights. "Average Revenue per Unit (Arpu) in The Video Advertising Market for Different Segments Worldwide from 2018 to 2028." Statista, Statista Inc., 22 Nov 2023, https://www.statista.com/forecasts/1443303/average-revenue-per-unit-arpu-video-advertising-market-for-different-segments-worldwide
Statista Market Insights, Average revenue per unit (ARPU) in the Video Advertising market for different segments Worldwide from 2018 to 2028 Statista, https://www.statista.com/forecasts/1443303/average-revenue-per-unit-arpu-video-advertising-market-for-different-segments-worldwide (last visited August 24, 2024)
Average revenue per unit (ARPU) in the Video Advertising market for different segments Worldwide from 2018 to 2028 [Graph], Statista Market Insights, November 22, 2023. [Online]. Available: https://www.statista.com/forecasts/1443303/average-revenue-per-unit-arpu-video-advertising-market-for-different-segments-worldwide