YouTube: post frequency 2022-2023, by audience size

Published by Laura Ceci, Jan 16, 2024
In 2023, all the accounts analyzed increased their monthly posting of videos and shorts on the popular video platform YouTube. Huge YouTube creators and channels, which accounted for between 50,000 to 55 million subscribers, saw an increase in monthly posting of around 21 percent compared to 2022. Big accounts, with between 10,000 and 50,000 posted around 425.5 videos on average per month, including short format videos, an increase of over 10 percent compared to 2022.

YouTube videos and shorts monthly posting frequency in 2022 and 2023, by number of subscribers

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Release date

December 2023

Region

Worldwide

Survey time period

2022 and 2023

Special properties

based on number of subscribers, monthly posting

Supplementary notes

The source analyzed "101,485 accounts and 8,702,767 videos in 2023"

Tiny accounts: between 0 and 500 followers.
Small accounts: between 500 and 2,000 followers.
Medium accounts: between 2,000 and 10,000 followers.
Big accounts: between 10,000 and 50,000 followers.
Huge accounts: between 50,000 followers and 55 million follower.

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