Non-alcoholic drinks interest U.S. 2023, by Dry January participation

Interest in non-alcoholic drinks in the United States in 2023, by intention to participate in Dry January

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Release date

January 2024

Region

United States

Survey time period

November 22 to December 20, 2023

Number of respondents

568 respondents

Age group

21 years and older

Special properties

Alcohol drinkers

Supplementary notes

This question was phrased by the source as follows: "How likely are you to participate in Dry January (abstain from alcohol all month)? compared with "How interested are you in drinking non-alcoholic (NA) beverages, such as 'mocktails' and non-alcoholic beer?"

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