During a July 2023 survey among B2B marketers who utilized organic social media platforms for content promotion worldwide, 84 percent of respondents stated that LinkedIn delivered the best value for their organization. Facebook and YouTube followed both with 29 and 22 percent of respondents saying they gave them the best value when it came to advertising, respectively.
Social media platforms for B2B content marketers worldwide that delivers the best value as of July 2023
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Content Marketing Institute. (October 18, 2023). Social media platforms for B2B content marketers worldwide that delivers the best value as of July 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1441190/b2b-social-media-content-marketing-platform/
Content Marketing Institute. "Social media platforms for B2B content marketers worldwide that delivers the best value as of July 2023." Chart. October 18, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1441190/b2b-social-media-content-marketing-platform/
Content Marketing Institute. (2023). Social media platforms for B2B content marketers worldwide that delivers the best value as of July 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1441190/b2b-social-media-content-marketing-platform/
Content Marketing Institute. "Social Media Platforms for B2b Content Marketers Worldwide That Delivers The Best Value as of July 2023." Statista, Statista Inc., 18 Oct 2023, https://www.statista.com/statistics/1441190/b2b-social-media-content-marketing-platform/
Content Marketing Institute, Social media platforms for B2B content marketers worldwide that delivers the best value as of July 2023 Statista, https://www.statista.com/statistics/1441190/b2b-social-media-content-marketing-platform/ (last visited July 22, 2024)
Social media platforms for B2B content marketers worldwide that delivers the best value as of July 2023 [Graph], Content Marketing Institute, October 18, 2023. [Online]. Available: https://www.statista.com/statistics/1441190/b2b-social-media-content-marketing-platform/