Among the selected European countries, survey respondents from Portugal have the most favorable perception of American car brands, with 79 percent of them reporting having a very good or somewhat good opinion of these brands. On the other hand, 40 percent of German respondents have a very poor or somewhat poor opinion regarding American car brands, which is the highest among the selected countries.
Share of consumers in selected European countries with a good opinion of car brands from the United States as of July 2023
Belgium, France, Germany, Italy, Netherlands, Norway, Portugal, Spain, United Kingdom
Survey time period
June 28, 2023, to July 17, 2023
Number of respondents
9,400 respondents
Age group
18-65 years
Method of interview
Computer-assisted web interviews (CAWI)
Supplementary notes
Original survey question: "Do you have a good or poor opinion of cars of brands from the United States?"
Respondents came from national samples from each country. The quota approach was employed to ensure that the sample was representative of gender and age.
3,000 interviews were done in France and 800 in each of the other countries. The results displayed include respondents who said they had a very good opinion or somewhat good opinion of car brands from the selected region or country.
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Observatoire Cetelem. (October 17, 2023). Share of consumers in selected European countries with a good opinion of car brands from the United States as of July 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1441096/us-car-brands-consumer-opinion-in-selected-european-countries/
Observatoire Cetelem. "Share of consumers in selected European countries with a good opinion of car brands from the United States as of July 2023." Chart. October 17, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1441096/us-car-brands-consumer-opinion-in-selected-european-countries/
Observatoire Cetelem. (2023). Share of consumers in selected European countries with a good opinion of car brands from the United States as of July 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1441096/us-car-brands-consumer-opinion-in-selected-european-countries/
Observatoire Cetelem. "Share of Consumers in Selected European Countries with a Good Opinion of Car Brands from The United States as of July 2023." Statista, Statista Inc., 17 Oct 2023, https://www.statista.com/statistics/1441096/us-car-brands-consumer-opinion-in-selected-european-countries/
Observatoire Cetelem, Share of consumers in selected European countries with a good opinion of car brands from the United States as of July 2023 Statista, https://www.statista.com/statistics/1441096/us-car-brands-consumer-opinion-in-selected-european-countries/ (last visited December 22, 2024)
Share of consumers in selected European countries with a good opinion of car brands from the United States as of July 2023 [Graph], Observatoire Cetelem, October 17, 2023. [Online]. Available: https://www.statista.com/statistics/1441096/us-car-brands-consumer-opinion-in-selected-european-countries/
