According to a survey conducted by Rakuten Insight in South Korea in November 2023, the majority of respondents answered that they purchase their items by finding an item they want to buy and then purchasing it online, with a respondent share of roughly 69 percent. Another popular method was to decide on an item and then purchase it in physical stores, with around 54.2 percent of respondents answering that way.
Methods used for purchasing items among consumers in South Korea as of November 2023
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Rakuten Insight. (December 14, 2023). Methods used for purchasing items among consumers in South Korea as of November 2023 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1441063/south-korea-leading-purchase-channels/
Rakuten Insight. "Methods used for purchasing items among consumers in South Korea as of November 2023." Chart. December 14, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1441063/south-korea-leading-purchase-channels/
Rakuten Insight. (2023). Methods used for purchasing items among consumers in South Korea as of November 2023. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1441063/south-korea-leading-purchase-channels/
Rakuten Insight. "Methods Used for Purchasing Items among Consumers in South Korea as of November 2023." Statista, Statista Inc., 14 Dec 2023, https://www.statista.com/statistics/1441063/south-korea-leading-purchase-channels/
Rakuten Insight, Methods used for purchasing items among consumers in South Korea as of November 2023 Statista, https://www.statista.com/statistics/1441063/south-korea-leading-purchase-channels/ (last visited December 30, 2024)
Methods used for purchasing items among consumers in South Korea as of November 2023 [Graph], Rakuten Insight, December 14, 2023. [Online]. Available: https://www.statista.com/statistics/1441063/south-korea-leading-purchase-channels/
