Netflix's ad revenue was expected to surpass that of Disney+ in the United States in 2024, accruing 1.03 billion U.S. dollars compared to Disney's 911.9 million dollars. The gap between the two giants' ad revenue was projected to narrow in 2025.
Estimated advertising revenue of Netflix and Disney+ in the United States from 2023 to 2025
(in million U.S. dollars)
Includes in-stream video (e.g., appearing before, during, or after digital video content on a subscription-based OTT platform) and video overlays; on desktop, laptop computers, and mobile phones, tablets, and other internet-connected devices for all formats mentioned.
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eMarketer (@eMarketer). (December 19, 2023). Estimated advertising revenue of Netflix and Disney+ in the United States from 2023 to 2025 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1441041/netflix-disneyplus-ad-revenue-us/
eMarketer (@eMarketer). "Estimated advertising revenue of Netflix and Disney+ in the United States from 2023 to 2025 (in million U.S. dollars)." Chart. December 19, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1441041/netflix-disneyplus-ad-revenue-us/
eMarketer (@eMarketer). (2023). Estimated advertising revenue of Netflix and Disney+ in the United States from 2023 to 2025 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1441041/netflix-disneyplus-ad-revenue-us/
eMarketer (@eMarketer). "Estimated Advertising Revenue of Netflix and Disney+ in The United States from 2023 to 2025 (in Million U.S. Dollars)." Statista, Statista Inc., 19 Dec 2023, https://www.statista.com/statistics/1441041/netflix-disneyplus-ad-revenue-us/
eMarketer (@eMarketer), Estimated advertising revenue of Netflix and Disney+ in the United States from 2023 to 2025 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1441041/netflix-disneyplus-ad-revenue-us/ (last visited December 30, 2024)
Estimated advertising revenue of Netflix and Disney+ in the United States from 2023 to 2025 (in million U.S. dollars) [Graph], eMarketer (@eMarketer), December 19, 2023. [Online]. Available: https://www.statista.com/statistics/1441041/netflix-disneyplus-ad-revenue-us/
