According to a survey conducted in the United States, the highest share of consumers were most likely to enter a store, or stay inside said store for longer, if popular music was playing inside. This was the case for more than 40 percent of survey respondents as of 2023. Rock ranked second, with over a third of U.S. consumers saying hearing it would influence them to head into a store.
Leading genres of music most likely to influence consumers to enter a store or stay inside for longer in the United States in 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
CouponFollow. (November 20, 2023). Leading genres of music most likely to influence consumers to enter a store or stay inside for longer in the United States in 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1440622/music-most-likely-to-keep-people-in-stores-usa/
CouponFollow. "Leading genres of music most likely to influence consumers to enter a store or stay inside for longer in the United States in 2023." Chart. November 20, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1440622/music-most-likely-to-keep-people-in-stores-usa/
CouponFollow. (2023). Leading genres of music most likely to influence consumers to enter a store or stay inside for longer in the United States in 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1440622/music-most-likely-to-keep-people-in-stores-usa/
CouponFollow. "Leading Genres of Music Most Likely to Influence Consumers to Enter a Store or Stay inside for Longer in The United States in 2023." Statista, Statista Inc., 20 Nov 2023, https://www.statista.com/statistics/1440622/music-most-likely-to-keep-people-in-stores-usa/
CouponFollow, Leading genres of music most likely to influence consumers to enter a store or stay inside for longer in the United States in 2023 Statista, https://www.statista.com/statistics/1440622/music-most-likely-to-keep-people-in-stores-usa/ (last visited November 22, 2024)
Leading genres of music most likely to influence consumers to enter a store or stay inside for longer in the United States in 2023 [Graph], CouponFollow, November 20, 2023. [Online]. Available: https://www.statista.com/statistics/1440622/music-most-likely-to-keep-people-in-stores-usa/
