Over 70 percent of Russians stated that they had made their latest e-commerce purchase in a universal online store or marketplace in 2023. Examples of such stores in the country included Wildberries and Ozon. Furthermore, six percent of respondents shopped in an online store that belonged to an offline retail chain, while one percent purchased goods and services on social media.
Where have you made your last e-commerce purchase?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Data Insight (RU). (December 29, 2023). Where have you made your last e-commerce purchase? [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1440458/most-popular-e-commerce-sales-channels-russia/
Data Insight (RU). "Where have you made your last e-commerce purchase?." Chart. December 29, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1440458/most-popular-e-commerce-sales-channels-russia/
Data Insight (RU). (2023). Where have you made your last e-commerce purchase?. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1440458/most-popular-e-commerce-sales-channels-russia/
Data Insight (RU). "Where Have You Made Your Last E-commerce Purchase?." Statista, Statista Inc., 29 Dec 2023, https://www.statista.com/statistics/1440458/most-popular-e-commerce-sales-channels-russia/
Data Insight (RU), Where have you made your last e-commerce purchase? Statista, https://www.statista.com/statistics/1440458/most-popular-e-commerce-sales-channels-russia/ (last visited November 21, 2024)
Where have you made your last e-commerce purchase? [Graph], Data Insight (RU), December 29, 2023. [Online]. Available: https://www.statista.com/statistics/1440458/most-popular-e-commerce-sales-channels-russia/