Services that enhance shopping experience in China 2023

Published by Agne Blazyte, Jan 11, 2024
According to a survey conducted by Rakuten Insight in China in November 2023, almost half of respondents said that self-service checkout enhanced their shopping experience. Moreover, around 46 percent appreciated Click & Collect services when shopping.

Services that enhance shopping experience of consumers in China as of November 2023

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Release date

December 2023

Region

China

Survey time period

November 9 to 30, 2023

Number of respondents

6,455 respondents

Age group

16 years and older

Special properties

up to 3 answers were allowed

Method of interview

Online survey

Supplementary notes

Survey question:
"Which of the following services enhances your shopping experience? (choose up to 3 of the most relevant answers)"

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