Most common services used to enhance shopping experience India November 2023, by age

Published by A. Minhas, Jan 23, 2024
According to a survey by Rakuten Insight in November 2023, 42 percent of respondents aged 55 years and above used the express delivery option. In contrast, 40 percent of respondents between 25 and 34 years old commonly used click-and-collect services.

Most common services used to enhance shopping experience in India as of November 2023, by age

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Release date

December 2023

Region

India

Survey time period

November 9 to 30, 2023

Number of respondents

34,923 respondents

Age group

16 years and above

Method of interview

Online survey

Supplementary notes

Survey question: "Which of the following services enhances your shopping experience?"

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