The indicator 'Average Ad Spending Per Internet User' in the 'Social Media Advertising' segment of the advertising market in Ireland was forecast to continuously increase between 2024 and 2029 by in total 38.9 U.S. dollars (+43.94 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 127.44 U.S. dollars and therefore a new peak in 2029. Notably, the indicator 'Average Ad Spending Per Internet User' of the 'Social Media Advertising' segment of the advertising market was continuously increasing over the past years.
Data provided by Statista Market Insights are estimates.Definition: Social Media Advertising is a form of online digital marketing in which paid banner and video ad campaigns are run on social media platforms to reach the target audiences. Marketers can promote brands, products, and services and increase purchase intention.
Additional information: Social Media Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Social Media Advertising include Facebook, Instagram, Twitter, TikTok, LinkedIn, Weibo, Naver, and Kakao. For more information on the data displayed, use the info button right next to the boxes.
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Statista Market Insights. (July 22, 2024). Average revenue per unit (ARPU) in the social media advertising segment of the advertising market Ireland from 2019 to 2029 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/forecasts/1435721/average-revenue-per-unit-arpu-social-media-advertising-advertising-market-ireland
Statista Market Insights. "Average revenue per unit (ARPU) in the social media advertising segment of the advertising market Ireland from 2019 to 2029." Chart. July 22, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/forecasts/1435721/average-revenue-per-unit-arpu-social-media-advertising-advertising-market-ireland
Statista Market Insights. (2024). Average revenue per unit (ARPU) in the social media advertising segment of the advertising market Ireland from 2019 to 2029. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/forecasts/1435721/average-revenue-per-unit-arpu-social-media-advertising-advertising-market-ireland
Statista Market Insights. "Average Revenue per Unit (Arpu) in The Social Media Advertising Segment of The Advertising Market Ireland from 2019 to 2029." Statista, Statista Inc., 22 Jul 2024, https://www.statista.com/forecasts/1435721/average-revenue-per-unit-arpu-social-media-advertising-advertising-market-ireland
Statista Market Insights, Average revenue per unit (ARPU) in the social media advertising segment of the advertising market Ireland from 2019 to 2029 Statista, https://www.statista.com/forecasts/1435721/average-revenue-per-unit-arpu-social-media-advertising-advertising-market-ireland (last visited August 24, 2024)
Average revenue per unit (ARPU) in the social media advertising segment of the advertising market Ireland from 2019 to 2029 [Graph], Statista Market Insights, July 22, 2024. [Online]. Available: https://www.statista.com/forecasts/1435721/average-revenue-per-unit-arpu-social-media-advertising-advertising-market-ireland