In 2023, YouTube was projected to generate an estimated 18 billion U.S. dollars in revenue in the United States. The video platform’s revenue is set to increase to 22 billion U.S. dollars in 2025. The majority of YouTube's revenue comes from advertising, with subscriptions making up a much smaller share of the total.
Projected revenue of YouTube in the United States from 2020 to 2025
(in billion U.S. dollars)
all figures are estimates; subscription revenue and advertising revenue; YouTube subscription revenue does not include revenue from YouTube TV but does include YouTuve Music
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Activate. (October 10, 2023). Projected revenue of YouTube in the United States from 2020 to 2025 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1434277/annual-revenue-of-youtube-usa/
Activate. "Projected revenue of YouTube in the United States from 2020 to 2025 (in billion U.S. dollars)." Chart. October 10, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1434277/annual-revenue-of-youtube-usa/
Activate. (2023). Projected revenue of YouTube in the United States from 2020 to 2025 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1434277/annual-revenue-of-youtube-usa/
Activate. "Projected Revenue of Youtube in The United States from 2020 to 2025 (in Billion U.S. Dollars)." Statista, Statista Inc., 10 Oct 2023, https://www.statista.com/statistics/1434277/annual-revenue-of-youtube-usa/
Activate, Projected revenue of YouTube in the United States from 2020 to 2025 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1434277/annual-revenue-of-youtube-usa/ (last visited December 22, 2024)
Projected revenue of YouTube in the United States from 2020 to 2025 (in billion U.S. dollars) [Graph], Activate, October 10, 2023. [Online]. Available: https://www.statista.com/statistics/1434277/annual-revenue-of-youtube-usa/
