In 2022, online shoppers aged 35 to 44 years were the biggest consumer base of food and beverages in Italy, with 13.8 percent of them purchasing this type of product online. Older consumers followed, as 12.3 percent of e-shoppers aged 45 to 54 years bought food and beverages from online stores or meal kits providers.
Share of individuals purchasing food and beverages from stores and meal kit providers online in Italy in 2022, by age group
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Share of respondents
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Istat. (December 15, 2023). Share of individuals purchasing food and beverages from stores and meal kit providers online in Italy in 2022, by age group [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1428898/e-shoppers-of-food-and-beverages-italy-by-age-group/
Istat. "Share of individuals purchasing food and beverages from stores and meal kit providers online in Italy in 2022, by age group." Chart. December 15, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1428898/e-shoppers-of-food-and-beverages-italy-by-age-group/
Istat. (2023). Share of individuals purchasing food and beverages from stores and meal kit providers online in Italy in 2022, by age group. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1428898/e-shoppers-of-food-and-beverages-italy-by-age-group/
Istat. "Share of Individuals Purchasing Food and Beverages from Stores and Meal Kit Providers Online in Italy in 2022, by Age Group." Statista, Statista Inc., 15 Dec 2023, https://www.statista.com/statistics/1428898/e-shoppers-of-food-and-beverages-italy-by-age-group/
Istat, Share of individuals purchasing food and beverages from stores and meal kit providers online in Italy in 2022, by age group Statista, https://www.statista.com/statistics/1428898/e-shoppers-of-food-and-beverages-italy-by-age-group/ (last visited July 22, 2024)
Share of individuals purchasing food and beverages from stores and meal kit providers online in Italy in 2022, by age group [Graph], Istat, December 15, 2023. [Online]. Available: https://www.statista.com/statistics/1428898/e-shoppers-of-food-and-beverages-italy-by-age-group/