Smart speaker penetration rate in Japan FY 2023, by age group

Share of people who use smart speakers in Japan in fiscal year 2023, by age group

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Release date

June 2024

Region

Japan

Survey time period

December 2 to 8, 2023*

Number of respondents

1,500 respondents

Age group

13-69 years

Method of interview

Questionnaire

Supplementary notes

*The source counts the answers of the survey conducted in December 2023 as figures for fiscal year 2023. The Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year.

Sample size of age groups:
13 to 19 years: n=140
20 to 29 years: n=217
30 to 39 years: n=241
40 to 49 years: n=313
50 to 59 years: n=319
60 to 69 years: n=270

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