Clothing and footwear was by far the most popular product category for cross-border e-commerce in Europe in 2023. 60 percent of respondents to a widespread survey stated that they most frequently buy products from this category on foreign online stores. Consumer electronics came in second, with a mere 27 percent of respondents indicating that they buy such products abroad.
Leading product categories for cross-border e-commerce purchases in Europe in 2023
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Share of respondents
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DHL Group. (October 19, 2023). Leading product categories for cross-border e-commerce purchases in Europe in 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1428395/categories-cross-border-ecommerce-europe/
DHL Group. "Leading product categories for cross-border e-commerce purchases in Europe in 2023." Chart. October 19, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1428395/categories-cross-border-ecommerce-europe/
DHL Group. (2023). Leading product categories for cross-border e-commerce purchases in Europe in 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1428395/categories-cross-border-ecommerce-europe/
DHL Group. "Leading Product Categories for Cross-border E-commerce Purchases in Europe in 2023." Statista, Statista Inc., 19 Oct 2023, https://www.statista.com/statistics/1428395/categories-cross-border-ecommerce-europe/
DHL Group, Leading product categories for cross-border e-commerce purchases in Europe in 2023 Statista, https://www.statista.com/statistics/1428395/categories-cross-border-ecommerce-europe/ (last visited July 22, 2024)
Leading product categories for cross-border e-commerce purchases in Europe in 2023 [Graph], DHL Group, October 19, 2023. [Online]. Available: https://www.statista.com/statistics/1428395/categories-cross-border-ecommerce-europe/