In a survey conducted in December 2022 in India on criteria for purchasing two-wheelers, 29 percent of the respondents stated that they would consider the brand of the vehicle when making their next purchase. This was followed by technology-enabled safety and sustainability as criteria, with 28 percent and 27 percent of respondents, respectively.
Leading purchase criteria for two-wheeler in India as of December 2022
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McKinsey & Company. (September 14, 2023). Leading purchase criteria for two-wheeler in India as of December 2022 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1427886/india-leading-purchase-criteria-for-two-wheeler/
McKinsey & Company. "Leading purchase criteria for two-wheeler in India as of December 2022." Chart. September 14, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1427886/india-leading-purchase-criteria-for-two-wheeler/
McKinsey & Company. (2023). Leading purchase criteria for two-wheeler in India as of December 2022. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1427886/india-leading-purchase-criteria-for-two-wheeler/
McKinsey & Company. "Leading Purchase Criteria for Two-wheeler in India as of December 2022." Statista, Statista Inc., 14 Sep 2023, https://www.statista.com/statistics/1427886/india-leading-purchase-criteria-for-two-wheeler/
McKinsey & Company, Leading purchase criteria for two-wheeler in India as of December 2022 Statista, https://www.statista.com/statistics/1427886/india-leading-purchase-criteria-for-two-wheeler/ (last visited August 24, 2024)
Leading purchase criteria for two-wheeler in India as of December 2022 [Graph], McKinsey & Company, September 14, 2023. [Online]. Available: https://www.statista.com/statistics/1427886/india-leading-purchase-criteria-for-two-wheeler/