Consumption value of intimate hygiene products in Italy 2023, by distribution channel

Published by
D. Petruzzi,
Jun 27, 2024
In 2023, the consumption value of intimate hygiene products in Italy amounted to over 300 million euros. Pharmacies were the most profitable distribution channel for such products that year, generating a consumption value of slightly over 156 million euros.

Consumption value of intimate hygiene products in Italy in 2023, by distribution channel (in million euros)

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Release date

June 2024

Region

Italy

Survey time period

2023

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Statistics on " Body care market in Italy "

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Market overview

6

Consumption

7

Body care products

8

Body care in pharmacies

6

Leading companies

6

International trade

7

Consumer behavior

5

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