The rate of ease experienced by trading app users in the UK was predominantly consistent across both groups. The ability to engage with app features relating to account creation and adding money was rated highly among both groups. Lower-rated features such as self-learning through the application received a lower score from both groups, with a range of 0.2 points between both overall scores.
Ease of using specific trading app features for retail investors in the United Kingdom in 2023, by gender
Survey respondents were located in the United Kingdom, ranging from 18 to 75 years old. Each respondent was a user of a trading app with varying portfolio values and goals.
Respondents were asked to score the ease of using specific app features from one to five. One being difficult and five being easy.
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Buzzfire. (October 31, 2023). Ease of using specific trading app features for retail investors in the United Kingdom in 2023, by gender [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1427551/ease-of-using-trading-app-features-for-retail-investors-in-the-uk-by-gender/
Buzzfire. "Ease of using specific trading app features for retail investors in the United Kingdom in 2023, by gender." Chart. October 31, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1427551/ease-of-using-trading-app-features-for-retail-investors-in-the-uk-by-gender/
Buzzfire. (2023). Ease of using specific trading app features for retail investors in the United Kingdom in 2023, by gender. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1427551/ease-of-using-trading-app-features-for-retail-investors-in-the-uk-by-gender/
Buzzfire. "Ease of Using Specific Trading App Features for Retail Investors in The United Kingdom in 2023, by Gender." Statista, Statista Inc., 31 Oct 2023, https://www.statista.com/statistics/1427551/ease-of-using-trading-app-features-for-retail-investors-in-the-uk-by-gender/
Buzzfire, Ease of using specific trading app features for retail investors in the United Kingdom in 2023, by gender Statista, https://www.statista.com/statistics/1427551/ease-of-using-trading-app-features-for-retail-investors-in-the-uk-by-gender/ (last visited December 23, 2024)
Ease of using specific trading app features for retail investors in the United Kingdom in 2023, by gender [Graph], Buzzfire, October 31, 2023. [Online]. Available: https://www.statista.com/statistics/1427551/ease-of-using-trading-app-features-for-retail-investors-in-the-uk-by-gender/