A mid-2024 survey conducted in Canada revealed that more women were engaged with video streaming services than men, with 52 percent of streaming and cable viewers being women.
Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender
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Roku. (September 11, 2024). Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/
Roku. "Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender." Chart. September 11, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/
Roku. (2024). Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/
Roku. "Distribution of Tv Streaming and Cable Tv Viewers in Canada as of July 2024, by Gender." Statista, Statista Inc., 11 Sep 2024, https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/
Roku, Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender Statista, https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/ (last visited December 22, 2024)
Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender [Graph], Roku, September 11, 2024. [Online]. Available: https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/