A mid-2024 survey conducted in Canada revealed that more women were engaged with video streaming services than men, with 52 percent of streaming and cable viewers being women.
Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender
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Roku. (September 11, 2024). Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/
Roku. "Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender." Chart. September 11, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/
Roku. (2024). Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/
Roku. "Distribution of Tv Streaming and Cable Tv Viewers in Canada as of July 2024, by Gender." Statista, Statista Inc., 11 Sep 2024, https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/
Roku, Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender Statista, https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/ (last visited November 22, 2024)
Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by gender [Graph], Roku, September 11, 2024. [Online]. Available: https://www.statista.com/statistics/1427402/tv-streaming-cable-tv-viewers-canada-gender/