According to a survey from July 2024, the majority of TV streaming viewers in Canada were among adults between 35 and 54 years old, with 35 percent of people interviewed being born between 1970 and 1990. While baby boomers still watch traditional cable TV more than streaming content, Gen Z and millennials opt for online video platforms, such as Netflix or Disney+.
Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age
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Roku. (September 11, 2024). Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/
Roku. "Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age." Chart. September 11, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/
Roku. (2024). Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/
Roku. "Distribution of Tv Streaming and Cable Tv Viewers in Canada as of July 2024, by Age." Statista, Statista Inc., 11 Sep 2024, https://www.statista.com/statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/
Roku, Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age Statista, https://www.statista.com/statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/ (last visited November 22, 2024)
Distribution of TV streaming and cable TV viewers in Canada as of July 2024, by age [Graph], Roku, September 11, 2024. [Online]. Available: https://www.statista.com/statistics/1427400/tv-streaming-cable-tv-viewers-canada-generation/