In 2023, the penetration rate of music streaming in Thailand stood at 14.6 percent. It was estimated that the number could increase by around three percent in 2027.
Penetration rate of music streaming in Thailand from 2020 to 2023 with forecasts until 2027
(in millions)
The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., the Statista Global Consumer Survey), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.
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Statista, & Statista Digital Market Insights. (March 31, 2024). Penetration rate of music streaming in Thailand from 2020 to 2023 with forecasts until 2027 (in millions) [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/forecasts/1426940/thailand-penetration-rate-of-music-streaming
Statista, und Statista Digital Market Insights. "Penetration rate of music streaming in Thailand from 2020 to 2023 with forecasts until 2027 (in millions)." Chart. March 31, 2024. Statista. Accessed November 24, 2024. https://www.statista.com/forecasts/1426940/thailand-penetration-rate-of-music-streaming
Statista, Statista Digital Market Insights. (2024). Penetration rate of music streaming in Thailand from 2020 to 2023 with forecasts until 2027 (in millions). Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/forecasts/1426940/thailand-penetration-rate-of-music-streaming
Statista, and Statista Digital Market Insights. "Penetration Rate of Music Streaming in Thailand from 2020 to 2023 with Forecasts until 2027 (in Millions)." Statista, Statista Inc., 31 Mar 2024, https://www.statista.com/forecasts/1426940/thailand-penetration-rate-of-music-streaming
Statista & Statista Digital Market Insights, Penetration rate of music streaming in Thailand from 2020 to 2023 with forecasts until 2027 (in millions) Statista, https://www.statista.com/forecasts/1426940/thailand-penetration-rate-of-music-streaming (last visited November 24, 2024)
Penetration rate of music streaming in Thailand from 2020 to 2023 with forecasts until 2027 (in millions) [Graph], Statista, & Statista Digital Market Insights, March 31, 2024. [Online]. Available: https://www.statista.com/forecasts/1426940/thailand-penetration-rate-of-music-streaming