U.S. Hispanics: expected change in holiday spending in 2023

Published by Statista Research Department, Dec 6, 2023
During 2023's holiday season in the United States, 37 percent of Hispanic Americans said they expected to spend more during this holiday season than the previous one. On the other hand, only 21 percent of non-Hispanic Americans planned to spend more during the 2023 holiday season compared to the previous year.

Change in holiday spending behavior among Hispanic American consumers in 2023

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Release date

November 2023

Region

United States

Survey time period

October 1 to November 27, 2023

Number of respondents

11,491*

Age group

18 years and older

Special properties

U.S. Hispanic and non-Hispanic holiday shoppers

Supplementary notes

* Specifically the source surveyed 1,595 Hispanic Americans and 9,896 non-Hispanic Americans.

This question was phrased by the source as follows: "How much do you expect to spend this holiday season as compared to last holiday season?"

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