According to a 2023 survey over half of Gen Z shoppers in the United States bought secondhand items as a more affordable alternative, while about a third of them went thrifting in order to find vintage items. In comparison to the other participants surveyed, the younger generations seemed to be more driven by sustainability and chose to shop secondhand in order to reduce their environmental impact.
Reasons for buying secondhand items among United States Generation Z in 2023
The source adds that all consumer product segments (e.g. food, household goods, beverages, homewares, furniture, home improvement, electronics, apparel, health, beauty, sports, games, leisure and hobby, entertainment, and other various products) were included.
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Mercari. (July 25, 2023). Reasons for buying secondhand items among United States Generation Z in 2023 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1426803/reasons-for-buying-secondhand-items-among-gen-z-usa/
Mercari. "Reasons for buying secondhand items among United States Generation Z in 2023." Chart. July 25, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1426803/reasons-for-buying-secondhand-items-among-gen-z-usa/
Mercari. (2023). Reasons for buying secondhand items among United States Generation Z in 2023. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1426803/reasons-for-buying-secondhand-items-among-gen-z-usa/
Mercari. "Reasons for Buying Secondhand Items among United States Generation Z in 2023." Statista, Statista Inc., 25 Jul 2023, https://www.statista.com/statistics/1426803/reasons-for-buying-secondhand-items-among-gen-z-usa/
Mercari, Reasons for buying secondhand items among United States Generation Z in 2023 Statista, https://www.statista.com/statistics/1426803/reasons-for-buying-secondhand-items-among-gen-z-usa/ (last visited December 23, 2024)
Reasons for buying secondhand items among United States Generation Z in 2023 [Graph], Mercari, July 25, 2023. [Online]. Available: https://www.statista.com/statistics/1426803/reasons-for-buying-secondhand-items-among-gen-z-usa/
