According to a survey on video streaming services among people who did not use an OTT service in Thailand as of October 2023, about 32 percent of respondents stated that they did not watch TV at all. Meanwhile, the high cost was another leading concern with around 27 percent of the respondents.
Main reasons for not using video streaming platforms among consumers in Thailand as of October 2023
nationally representative of the adult online population, weighted by gender, age, region and monthly household income, and reflect the latest National Statistical Office of Thailand (NSO) population estimates
Supplementary notes
Original question: "Which, if any, of the following are the main reasons why you don’t use streaming services or platforms? (showing % yes, among consumers who say they “do not use streaming services or platforms” AND are considering at least one of the following brands for their next PayTV services purchase: TrueID, Disney+ Hotstar, Viu, WeTV, iQIYI, Netflix, Amazon Prime Video, Apple TV+)"
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YouGov. (November 2, 2023). Main reasons for not using video streaming platforms among consumers in Thailand as of October 2023 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1426732/thailand-reasons-for-not-using-streaming-services/
YouGov. "Main reasons for not using video streaming platforms among consumers in Thailand as of October 2023." Chart. November 2, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1426732/thailand-reasons-for-not-using-streaming-services/
YouGov. (2023). Main reasons for not using video streaming platforms among consumers in Thailand as of October 2023. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1426732/thailand-reasons-for-not-using-streaming-services/
YouGov. "Main Reasons for Not Using Video Streaming Platforms among Consumers in Thailand as of October 2023." Statista, Statista Inc., 2 Nov 2023, https://www.statista.com/statistics/1426732/thailand-reasons-for-not-using-streaming-services/
YouGov, Main reasons for not using video streaming platforms among consumers in Thailand as of October 2023 Statista, https://www.statista.com/statistics/1426732/thailand-reasons-for-not-using-streaming-services/ (last visited November 23, 2024)
Main reasons for not using video streaming platforms among consumers in Thailand as of October 2023 [Graph], YouGov, November 2, 2023. [Online]. Available: https://www.statista.com/statistics/1426732/thailand-reasons-for-not-using-streaming-services/