Digital areas most impacted by personalization worldwide 2022-23

Published by Statista Research Department, Dec 10, 2024
During a December 2022 survey among marketers worldwide, which digital experience area would be the most impacted by personalization, 65 percent of respondents agreed that in 2023, e-mails would hold first place. Websites followed with 52 percent of professionals believing that they would be impacted by personalization, while live chat rounded up the top three with 24 percent.

Leading digital experience areas most impacted by personalization according to marketers worldwide in 2022 and 2023

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

December 2022

Region

Worldwide

Survey time period

December 2022

Number of respondents

355 respondents

Method of interview

Online survey

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Marketing personalization worldwide "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Marketing personalization worldwide

Overview

5

Marketers' perspective

7

Effectiveness

4

Customers' perspective

5

Further Content: You might find this interesting as well

Topics

Marketing personalization worldwideContent marketingData usage in marketing and advertisingArtificial intelligence (AI) use in marketing Marketing worldwide
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.