During a December 2022 survey among marketers worldwide, when asked about the leading challenges to executing a successful personalization strategy, 43 percent of respondents believed that in 2023 the execution of budget and resources would prove to be the most challenging. Managing customer expectations stood second at 37 percent.
Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023
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Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023
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Ascend2. (December 29, 2022). Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023 [Graph]. In Statista. Retrieved April 13, 2025, from https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
Ascend2. "Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023." Chart. December 29, 2022. Statista. Accessed April 13, 2025. https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
Ascend2. (2022). Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023. Statista. Statista Inc.. Accessed: April 13, 2025. https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
Ascend2. "Leading Challenges to Executing a Successful Personalization Strategy According to Marketers Worldwide in 2022 and 2023." Statista, Statista Inc., 29 Dec 2022, https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
Ascend2, Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023 Statista, https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/ (last visited April 13, 2025)
Leading challenges to executing a successful personalization strategy according to marketers worldwide in 2022 and 2023 [Graph], Ascend2, December 29, 2022. [Online]. Available: https://www.statista.com/statistics/1426226/marketers-with-without-access-to-data-personalization/
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