During a March 2023 survey, when asked about their primary ways of using artificial intelligence (AI) for marketing purposes, 53 percent of responding professionals said they did not use AI in any field. Among the main areas in which marketers used AI stood customer service and support, as well as advertisement targeting and analysis, with 19 and 18 percent, respectively.
Leading areas in which marketers used artificial intelligence (AI) worldwide as of March 2023
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Ascend2. (March 30, 2023). Leading areas in which marketers used artificial intelligence (AI) worldwide as of March 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1425645/marketing-areas-ai-usage/
Ascend2. "Leading areas in which marketers used artificial intelligence (AI) worldwide as of March 2023." Chart. March 30, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1425645/marketing-areas-ai-usage/
Ascend2. (2023). Leading areas in which marketers used artificial intelligence (AI) worldwide as of March 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1425645/marketing-areas-ai-usage/
Ascend2. "Leading Areas in Which Marketers Used Artificial Intelligence (Ai) Worldwide as of March 2023." Statista, Statista Inc., 30 Mar 2023, https://www.statista.com/statistics/1425645/marketing-areas-ai-usage/
Ascend2, Leading areas in which marketers used artificial intelligence (AI) worldwide as of March 2023 Statista, https://www.statista.com/statistics/1425645/marketing-areas-ai-usage/ (last visited July 22, 2024)
Leading areas in which marketers used artificial intelligence (AI) worldwide as of March 2023 [Graph], Ascend2, March 30, 2023. [Online]. Available: https://www.statista.com/statistics/1425645/marketing-areas-ai-usage/