In the United States, Apple was the leading fitness tracker vendor as of 2023, accounting for 38 percent of the market. Fitbit ranked second, holding a market share of 16 percent. By contrast, Samsung only controlled seven percent of the American fitness tracker market.
Market share of the leading fitness tracker vendors in the United States in 2023
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The Fitness Trackers market includes smartwatches, smart bands, and smart scales that help individuals track their physical activity, sleep, heart rate, and other fitness statistics. These devices can be connected to smartphones or the internet to share data with other fitness enthusiasts.
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Statista. (November 1, 2023). Market share of the leading fitness tracker vendors in the United States in 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/forecasts/1425209/fitness-tracker-market-players-us
Statista. "Market share of the leading fitness tracker vendors in the United States in 2023." Chart. November 1, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/forecasts/1425209/fitness-tracker-market-players-us
Statista. (2023). Market share of the leading fitness tracker vendors in the United States in 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/forecasts/1425209/fitness-tracker-market-players-us
Statista. "Market Share of The Leading Fitness Tracker Vendors in The United States in 2023." Statista, Statista Inc., 1 Nov 2023, https://www.statista.com/forecasts/1425209/fitness-tracker-market-players-us
Statista, Market share of the leading fitness tracker vendors in the United States in 2023 Statista, https://www.statista.com/forecasts/1425209/fitness-tracker-market-players-us (last visited August 25, 2024)
Market share of the leading fitness tracker vendors in the United States in 2023 [Graph], Statista, November 1, 2023. [Online]. Available: https://www.statista.com/forecasts/1425209/fitness-tracker-market-players-us