There were 10.4 million paid digital subscribers to The New York Times Company in the third quarter of 2024, most of which were bundle and multiproduct subscribers. These subscribers pay for bundle subscription or a standalone online-only subscription to two or more of The NYT's products, and at last count the number of subscribers amounted to over 5.1 million.
Number of paid subscribers to New York Times Company from 2nd quarter 2022 to 3rd quarter 2024, by type
(in 1,000s)
Characteristic
Q2 2022
Q3 2022
Q4 2022
Q1 2023
Q2 2023
Q3 2023
Q4 2023
Q1 2024
Q2 2024
Q3 2024
Total digital-only subscribers
8,410
8,590
8,830
9,020
9,190
9,410
9,700
9,910
10,210
10,470
Other single-product
2,230
2,330
2,410
2,420
2,580
2,600
2,740
2,860
3,100
3,240
News-only
4,210
4,130
3,920
3,580
3,320
3,020
2,740
2,500
2,290
2,110
Bundle and multiproduct
1,980
2,130
2,500
3,020
3,300
3,790
4,220
4,550
4,830
5,120
Created with Highcharts 7.2.2Number of subscribers in 1,000sQ2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Bundle and multiproductNews-onlyOther single-productTotal digital-only subscribers
02,5005,0007,50010,00012,500
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Bundle and multiproduct subscribers include those with a bundle or standalone online-only subscription to two or more of The NYT's products, as well as group corporate and group education subscriptions.
News-only subscribers include those with only a digital-only news product subscription, as well as group corporate and group education subscriptions.
Other single-product subscribers include those with only one digital-only subscription to The Athletic or to Cooking, Games, and Wirecutter products, as well as group corporate and group education subscriptions.
Total digital-only subscribers include those with digital-only subscriptions to one or more of the company's news product, The Athletic, or Cooking, Games, and Wirecutter products, as well as group corporate and group education subscriptions.
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New York Times. (September 30, 2024). Number of paid subscribers to New York Times Company from 2nd quarter 2022 to 3rd quarter 2024, by type (in 1,000s) [Graph]. In Statista. Retrieved April 16, 2025, from https://www.statista.com/statistics/1424757/new-york-times-digital-subscribers-by-type/?form=MG0AV3
New York Times. "Number of paid subscribers to New York Times Company from 2nd quarter 2022 to 3rd quarter 2024, by type (in 1,000s)." Chart. September 30, 2024. Statista. Accessed April 16, 2025. https://www.statista.com/statistics/1424757/new-york-times-digital-subscribers-by-type/?form=MG0AV3
New York Times. (2024). Number of paid subscribers to New York Times Company from 2nd quarter 2022 to 3rd quarter 2024, by type (in 1,000s). Statista. Statista Inc.. Accessed: April 16, 2025. https://www.statista.com/statistics/1424757/new-york-times-digital-subscribers-by-type/?form=MG0AV3
New York Times. "Number of Paid Subscribers to New York Times Company from 2nd Quarter 2022 to 3rd Quarter 2024, by Type (in 1,000s)." Statista, Statista Inc., 30 Sep 2024, https://www.statista.com/statistics/1424757/new-york-times-digital-subscribers-by-type/?form=MG0AV3
New York Times, Number of paid subscribers to New York Times Company from 2nd quarter 2022 to 3rd quarter 2024, by type (in 1,000s) Statista, https://www.statista.com/statistics/1424757/new-york-times-digital-subscribers-by-type/?form=MG0AV3 (last visited April 16, 2025)
Number of paid subscribers to New York Times Company from 2nd quarter 2022 to 3rd quarter 2024, by type (in 1,000s) [Graph], New York Times, September 30, 2024. [Online]. Available: https://www.statista.com/statistics/1424757/new-york-times-digital-subscribers-by-type/?form=MG0AV3
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