Attitudes of U.S. internet users regarding online privacy Q3 2023

Attitudes and actions of online users in the United States regarding online privacy as of 3rd quarter 2023

CharacteristicShare of internet users
Express concern about what is real vs. what is fake on the internet* 63.6%
Decline cookies in websites at least some of the time 43.1%
Worry about how companies might use their online data 41.2%
Use a tool to block advertisements on the internet at least some of the time 31.8%
Use a virtual private network (VPN) to access the internet at least some of the time 25.7%
Created with Highcharts 7.2.2Share of internet users63.6%63.6%43.1%43.1%41.2%41.2%31.8%31.8%25.7%25.7%Express concern about what is real vs. what is fake on the internet*Decline cookies in websites at least some of the timeWorry about how companies might use their online dataUse a tool to block advertisements on the internet at least some of thetimeUse a virtual private network (VPN) to access the internet at leastsome of the time
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%
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Release date

February 2024

Region

United States

Survey time period

Q3 2023

Age group

18 years and older

Supplementary notes

*2021 data

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Statistics on " Online privacy in the United States "

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