Leading products consumers look for during Black Friday in Europe 2023

Published by
Tugba Sabanoglu,
Nov 16, 2024
European shoppers said they primarily looked for electronics products during the Black Friday sales events. According to the results of a 2023 survey, following electronics, clothing and accessories, as well as home appliances and decor, were the most popular three categories European consumers were interested in.

Leading products shoppers look for during Black Friday in Europe in 2023

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Source

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Release date

October 2023

Region

Europe

Survey time period

2023

Number of respondents

5,000 respondents

Special properties

Primary or secondary household shoppers

Supplementary notes

Respondents were from France, Italy, Spain, Germany, Austria, the UK, and the Nordics.

The source did not specify the exact date the survey was conducted.

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Statistics on " Black Friday worldwide "

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4

North America

8

United Kingdom

8

Europe

5

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Black Friday worldwideUK Christmas shoppingHoliday season e-commerce in the United StatesThanksgivingU.S. Thanksgiving weekend shopping
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