European shoppers said they primarily looked for electronics products during the Black Friday sales events. According to the results of a 2023 survey, following electronics, clothing and accessories, as well as home appliances and decor, were the most popular three categories European consumers were interested in.
Leading products shoppers look for during Black Friday in Europe in 2023
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Klaviyo. (October 17, 2023). Leading products shoppers look for during Black Friday in Europe in 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1424450/leading-products-during-black-friday-europe/
Klaviyo. "Leading products shoppers look for during Black Friday in Europe in 2023." Chart. October 17, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1424450/leading-products-during-black-friday-europe/
Klaviyo. (2023). Leading products shoppers look for during Black Friday in Europe in 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1424450/leading-products-during-black-friday-europe/
Klaviyo. "Leading Products Shoppers Look for during Black Friday in Europe in 2023." Statista, Statista Inc., 17 Oct 2023, https://www.statista.com/statistics/1424450/leading-products-during-black-friday-europe/
Klaviyo, Leading products shoppers look for during Black Friday in Europe in 2023 Statista, https://www.statista.com/statistics/1424450/leading-products-during-black-friday-europe/ (last visited August 25, 2024)
Leading products shoppers look for during Black Friday in Europe in 2023 [Graph], Klaviyo, October 17, 2023. [Online]. Available: https://www.statista.com/statistics/1424450/leading-products-during-black-friday-europe/