The vast majority of shoppers in the Netherlands do not believe the Black Friday sales event makes or has made them more likely to buy goods they do not actually need. Only just over 10 percent of surveyed Dutch consumers felt like this has happened to them.
Consumers who believe Black Friday makes them more likely to buy things they generally do not need in the Netherlands in 2022
* Total number of survey respondents: 1,387. 1,276 respondents were part of the I&O Research Panel, while 111 respondents participated via PanelClix.
The source asked respondents if they agreed with the following statement: Because of Black Friday, I am more likely to buy products I actually do not need.
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I&O Research. (November 21, 2022). Consumers who believe Black Friday makes them more likely to buy things they generally do not need in the Netherlands in 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1424276/black-friday-and-compulsive-shopping-netherlands/
I&O Research. "Consumers who believe Black Friday makes them more likely to buy things they generally do not need in the Netherlands in 2022." Chart. November 21, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1424276/black-friday-and-compulsive-shopping-netherlands/
I&O Research. (2022). Consumers who believe Black Friday makes them more likely to buy things they generally do not need in the Netherlands in 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1424276/black-friday-and-compulsive-shopping-netherlands/
I&O Research. "Consumers Who Believe Black Friday Makes Them More Likely to Buy Things They Generally Do Not Need in The Netherlands in 2022." Statista, Statista Inc., 21 Nov 2022, https://www.statista.com/statistics/1424276/black-friday-and-compulsive-shopping-netherlands/
I&O Research, Consumers who believe Black Friday makes them more likely to buy things they generally do not need in the Netherlands in 2022 Statista, https://www.statista.com/statistics/1424276/black-friday-and-compulsive-shopping-netherlands/ (last visited December 21, 2024)
Consumers who believe Black Friday makes them more likely to buy things they generally do not need in the Netherlands in 2022 [Graph], I&O Research, November 21, 2022. [Online]. Available: https://www.statista.com/statistics/1424276/black-friday-and-compulsive-shopping-netherlands/
