During a June 2023 study among e-commerce professionals across Latin America, about three-quarters of the respondents reported planning to buy on-site search advertisements during the 12 months following the survey. On-site displays or banners and on-site video ads followed, mentioned by around 73 and 67 percent of the interviewees, respectively.
Leading digital retail media ad formats e-commerce professionals planned to purchase in Latin America as of June 2023
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Insider Intelligence, & eMarketer. (June 26, 2023). Leading digital retail media ad formats e-commerce professionals planned to purchase in Latin America as of June 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1424263/digital-retail-media-formats-ecommerce-latin-america/
Insider Intelligence, und eMarketer. "Leading digital retail media ad formats e-commerce professionals planned to purchase in Latin America as of June 2023." Chart. June 26, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1424263/digital-retail-media-formats-ecommerce-latin-america/
Insider Intelligence, eMarketer. (2023). Leading digital retail media ad formats e-commerce professionals planned to purchase in Latin America as of June 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1424263/digital-retail-media-formats-ecommerce-latin-america/
Insider Intelligence, and eMarketer. "Leading Digital Retail Media Ad Formats E-commerce Professionals Planned to Purchase in Latin America as of June 2023." Statista, Statista Inc., 26 Jun 2023, https://www.statista.com/statistics/1424263/digital-retail-media-formats-ecommerce-latin-america/
Insider Intelligence & eMarketer, Leading digital retail media ad formats e-commerce professionals planned to purchase in Latin America as of June 2023 Statista, https://www.statista.com/statistics/1424263/digital-retail-media-formats-ecommerce-latin-america/ (last visited November 21, 2024)
Leading digital retail media ad formats e-commerce professionals planned to purchase in Latin America as of June 2023 [Graph], Insider Intelligence, & eMarketer, June 26, 2023. [Online]. Available: https://www.statista.com/statistics/1424263/digital-retail-media-formats-ecommerce-latin-america/