In 2023, nearly 80 percent of consumers taking part in a survey in Italy stated that they were planning to shop during Black Friday. The number of people who said that they intended to shop during Cyber Monday was slightly lower, at about 61 percent.
Share of consumers who intend to shop during Black Friday and Cyber Monday in Italy in 2023
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YouGov Italy. (November 8, 2023). Share of consumers who intend to shop during Black Friday and Cyber Monday in Italy in 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1423876/consumers-who-intend-to-shop-during-black-friday-and-cyber-monday-in-italy/
YouGov Italy. "Share of consumers who intend to shop during Black Friday and Cyber Monday in Italy in 2023." Chart. November 8, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1423876/consumers-who-intend-to-shop-during-black-friday-and-cyber-monday-in-italy/
YouGov Italy. (2023). Share of consumers who intend to shop during Black Friday and Cyber Monday in Italy in 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1423876/consumers-who-intend-to-shop-during-black-friday-and-cyber-monday-in-italy/
YouGov Italy. "Share of Consumers Who Intend to Shop during Black Friday and Cyber Monday in Italy in 2023." Statista, Statista Inc., 8 Nov 2023, https://www.statista.com/statistics/1423876/consumers-who-intend-to-shop-during-black-friday-and-cyber-monday-in-italy/
YouGov Italy, Share of consumers who intend to shop during Black Friday and Cyber Monday in Italy in 2023 Statista, https://www.statista.com/statistics/1423876/consumers-who-intend-to-shop-during-black-friday-and-cyber-monday-in-italy/ (last visited August 25, 2024)
Share of consumers who intend to shop during Black Friday and Cyber Monday in Italy in 2023 [Graph], YouGov Italy, November 8, 2023. [Online]. Available: https://www.statista.com/statistics/1423876/consumers-who-intend-to-shop-during-black-friday-and-cyber-monday-in-italy/