Leading shopping apps for Gen X in the U.S. 2023

Published by Statista Research Department, Nov 15, 2023
According to a study of iOS users in the United States, 92 percent of Gen X users used the Apple App Store. Amazon followed as the second-most used shopping app, with a usage rate of 86 percent among mobile commerce shoppers born between 1965 and 1980.

Most popular shopping apps among Gen X users in the United States as of July 2023

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Release date

September 2023

Region

United States

Survey time period

July 2023

Special properties

data concerning iOS device users, based on behavioral data and not-self reported survey data

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Topics

Generational fashion e-commerce in the United StatesU.S. Gen Z & millennials: consumer goods and shopping behaviorGen Z online shopping behaviorGen Z online beauty shoppersFashion e-commerce in the United States
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