In the United States, around half of Gen Z and millennial consumers said they were more likely to buy/give a personalized gift in 2024, compared to last year's holiday season. Fewer than a quarter of baby boomers believed they were more likely to buy or gift a personalized present this year.
Consumers in the United States who were more likely to buy/give a personalized gift during the 2024 holiday season, by generation
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Big Village. (September 5, 2024). Consumers in the United States who were more likely to buy/give a personalized gift during the 2024 holiday season, by generation [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1423206/personalized-gift-buying-by-generation-usa/
Big Village. "Consumers in the United States who were more likely to buy/give a personalized gift during the 2024 holiday season, by generation." Chart. September 5, 2024. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1423206/personalized-gift-buying-by-generation-usa/
Big Village. (2024). Consumers in the United States who were more likely to buy/give a personalized gift during the 2024 holiday season, by generation. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1423206/personalized-gift-buying-by-generation-usa/
Big Village. "Consumers in The United States Who Were More Likely to Buy/Give a Personalized Gift during The 2024 Holiday Season, by Generation." Statista, Statista Inc., 5 Sep 2024, https://www.statista.com/statistics/1423206/personalized-gift-buying-by-generation-usa/
Big Village, Consumers in the United States who were more likely to buy/give a personalized gift during the 2024 holiday season, by generation Statista, https://www.statista.com/statistics/1423206/personalized-gift-buying-by-generation-usa/ (last visited December 19, 2024)
Consumers in the United States who were more likely to buy/give a personalized gift during the 2024 holiday season, by generation [Graph], Big Village, September 5, 2024. [Online]. Available: https://www.statista.com/statistics/1423206/personalized-gift-buying-by-generation-usa/