According to a survey conducted among Australian shoppers in October 2023 regarding their Black Friday shopping intentions, over half of respondents said they intended to be conscious of only buying things they needed during the sales period. Over one-fifth of respondents indicated they planned to use the sales period as an opportunity to purchase essential household items.
Share of shoppers intending to buy essential items or replace items during the Black Friday sales in Australia as at October 2023
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ING Bank (Australia) Limited. (November 9, 2023). Share of shoppers intending to buy essential items or replace items during the Black Friday sales in Australia as at October 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1423047/australia-shopper-intentions-to-buy-essential-items-or-replace-items-during-the-black-friday-sales/
ING Bank (Australia) Limited. "Share of shoppers intending to buy essential items or replace items during the Black Friday sales in Australia as at October 2023." Chart. November 9, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1423047/australia-shopper-intentions-to-buy-essential-items-or-replace-items-during-the-black-friday-sales/
ING Bank (Australia) Limited. (2023). Share of shoppers intending to buy essential items or replace items during the Black Friday sales in Australia as at October 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1423047/australia-shopper-intentions-to-buy-essential-items-or-replace-items-during-the-black-friday-sales/
ING Bank (Australia) Limited. "Share of Shoppers Intending to Buy Essential Items or Replace Items during The Black Friday Sales in Australia as at October 2023." Statista, Statista Inc., 9 Nov 2023, https://www.statista.com/statistics/1423047/australia-shopper-intentions-to-buy-essential-items-or-replace-items-during-the-black-friday-sales/
ING Bank (Australia) Limited, Share of shoppers intending to buy essential items or replace items during the Black Friday sales in Australia as at October 2023 Statista, https://www.statista.com/statistics/1423047/australia-shopper-intentions-to-buy-essential-items-or-replace-items-during-the-black-friday-sales/ (last visited December 22, 2024)
Share of shoppers intending to buy essential items or replace items during the Black Friday sales in Australia as at October 2023 [Graph], ING Bank (Australia) Limited, November 9, 2023. [Online]. Available: https://www.statista.com/statistics/1423047/australia-shopper-intentions-to-buy-essential-items-or-replace-items-during-the-black-friday-sales/
