Vanilla was the most popular flavor for Wester-style sweets sold at convenience stores and supermarkets in Japan as revealed in a survey conducted in January 2023. Over 61 percent of respondents named vanilla as a preferred flavor for desserts like cakes, pudding, and pastry.
Supermarkets and convenience stores are a major sales channel in the Japanese snack foods market. Retail stores commonly carry private brand sweets which are colloquially known as "supermarket sweets" and "kobini sweets".
Most popular flavors of Western-style confections sold at convenience stores and supermarkets in Japan as of January 2023
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Monteur. (March 2, 2023). Most popular flavors of Western-style confections sold at convenience stores and supermarkets in Japan as of January 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1423010/japan-popular-convenience-store-supermarket-sweets-flavor/
Monteur. "Most popular flavors of Western-style confections sold at convenience stores and supermarkets in Japan as of January 2023." Chart. March 2, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1423010/japan-popular-convenience-store-supermarket-sweets-flavor/
Monteur. (2023). Most popular flavors of Western-style confections sold at convenience stores and supermarkets in Japan as of January 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1423010/japan-popular-convenience-store-supermarket-sweets-flavor/
Monteur. "Most Popular Flavors of Western-style Confections Sold at Convenience Stores and Supermarkets in Japan as of January 2023." Statista, Statista Inc., 2 Mar 2023, https://www.statista.com/statistics/1423010/japan-popular-convenience-store-supermarket-sweets-flavor/
Monteur, Most popular flavors of Western-style confections sold at convenience stores and supermarkets in Japan as of January 2023 Statista, https://www.statista.com/statistics/1423010/japan-popular-convenience-store-supermarket-sweets-flavor/ (last visited August 25, 2024)
Most popular flavors of Western-style confections sold at convenience stores and supermarkets in Japan as of January 2023 [Graph], Monteur, March 2, 2023. [Online]. Available: https://www.statista.com/statistics/1423010/japan-popular-convenience-store-supermarket-sweets-flavor/
