In 2022, around 64.6 percent of the Gen Y respondents in Thailand watched live commerce. This was followed by Gen Z and Gen X. Live commerce is a new dimension in selling that can connect buyers and sellers in real time.
Share of internet users in Thailand who use live commerce as of July 2022, by age group
Original questions: "What are your main purposes of using the internet in the past year and the proportion (%) used per day? What is the purpose of each task? What activities do you use the internet for? (You may give more than one answer.)"
Data were calculated from the number of hours Internet users spend.
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ETDA, & Ministry of Digital Economy and Society (Thailand). (November 21, 2022). Share of internet users in Thailand who use live commerce as of July 2022, by age group [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1422584/thailand-live-commerce-penetration-by-age-group/
ETDA, und Ministry of Digital Economy and Society (Thailand). "Share of internet users in Thailand who use live commerce as of July 2022, by age group." Chart. November 21, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1422584/thailand-live-commerce-penetration-by-age-group/
ETDA, Ministry of Digital Economy and Society (Thailand). (2022). Share of internet users in Thailand who use live commerce as of July 2022, by age group. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1422584/thailand-live-commerce-penetration-by-age-group/
ETDA, and Ministry of Digital Economy and Society (Thailand). "Share of Internet Users in Thailand Who Use Live Commerce as of July 2022, by Age Group." Statista, Statista Inc., 21 Nov 2022, https://www.statista.com/statistics/1422584/thailand-live-commerce-penetration-by-age-group/
ETDA & Ministry of Digital Economy and Society (Thailand), Share of internet users in Thailand who use live commerce as of July 2022, by age group Statista, https://www.statista.com/statistics/1422584/thailand-live-commerce-penetration-by-age-group/ (last visited December 22, 2024)
Share of internet users in Thailand who use live commerce as of July 2022, by age group [Graph], ETDA, & Ministry of Digital Economy and Society (Thailand), November 21, 2022. [Online]. Available: https://www.statista.com/statistics/1422584/thailand-live-commerce-penetration-by-age-group/
