According to a 2023 survey conducted in China, around 27 percent of surveyed consumers estimated that they would spend between 3,001 and 5,000 yuan on Singles' Day sales that year. The average Singles' Day spending amount estimated by respondents was 5,500 yuan that year.
Distribution of shopping spending estimated by Chinese consumers on Singles' Day in 2023, by amount
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AlixPartners. (October 31, 2023). Distribution of shopping spending estimated by Chinese consumers on Singles' Day in 2023, by amount [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1421836/china-distribution-of-spending-on-singles-day/
AlixPartners. "Distribution of shopping spending estimated by Chinese consumers on Singles' Day in 2023, by amount." Chart. October 31, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1421836/china-distribution-of-spending-on-singles-day/
AlixPartners. (2023). Distribution of shopping spending estimated by Chinese consumers on Singles' Day in 2023, by amount. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1421836/china-distribution-of-spending-on-singles-day/
AlixPartners. "Distribution of Shopping Spending Estimated by Chinese Consumers on Singles' Day in 2023, by Amount." Statista, Statista Inc., 31 Oct 2023, https://www.statista.com/statistics/1421836/china-distribution-of-spending-on-singles-day/
AlixPartners, Distribution of shopping spending estimated by Chinese consumers on Singles' Day in 2023, by amount Statista, https://www.statista.com/statistics/1421836/china-distribution-of-spending-on-singles-day/ (last visited December 22, 2024)
Distribution of shopping spending estimated by Chinese consumers on Singles' Day in 2023, by amount [Graph], AlixPartners, October 31, 2023. [Online]. Available: https://www.statista.com/statistics/1421836/china-distribution-of-spending-on-singles-day/