In Spain, men are just as likely to start their shopping journey on online marketplaces as women. As of the second quarter of 2023, around 38 percent of Spanish men and women searched for product information on digital marketplaces.
Share of shoppers using online marketplaces to search for product information in the Spain in 2nd quarter 2023, by gender
In the following countries: the U.S., UK, Australia, Germany, Austria, the Netherlands, Belgium, France, Sweden, Norway, Finland, New Zealand, Italy, Poland, Portugal, Spain, Czechia, and Greece. A minimum of 1,000 survey respondents represented each country.
The sample sizes are nationally representative, naturally including both Klarna users and non-Klarna users.
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Klarna. (November 2, 2023). Share of shoppers using online marketplaces to search for product information in the Spain in 2nd quarter 2023, by gender [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1421493/online-marketplaces-source-product-search-by-gender-spain/
Klarna. "Share of shoppers using online marketplaces to search for product information in the Spain in 2nd quarter 2023, by gender." Chart. November 2, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1421493/online-marketplaces-source-product-search-by-gender-spain/
Klarna. (2023). Share of shoppers using online marketplaces to search for product information in the Spain in 2nd quarter 2023, by gender. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1421493/online-marketplaces-source-product-search-by-gender-spain/
Klarna. "Share of Shoppers Using Online Marketplaces to Search for Product Information in The Spain in 2nd Quarter 2023, by Gender." Statista, Statista Inc., 2 Nov 2023, https://www.statista.com/statistics/1421493/online-marketplaces-source-product-search-by-gender-spain/
Klarna, Share of shoppers using online marketplaces to search for product information in the Spain in 2nd quarter 2023, by gender Statista, https://www.statista.com/statistics/1421493/online-marketplaces-source-product-search-by-gender-spain/ (last visited December 21, 2024)
Share of shoppers using online marketplaces to search for product information in the Spain in 2nd quarter 2023, by gender [Graph], Klarna, November 2, 2023. [Online]. Available: https://www.statista.com/statistics/1421493/online-marketplaces-source-product-search-by-gender-spain/
