According to a survey conducted by Rakuten Insight on August 2023, 52 percent of female and 53 percent of male respondents in Vietnam mentioned that they did not engage with user-generated content because they did not find the content relevant. Additionally, 48 percent of female respondents cited the untrustworthiness of the content as a primary concern.
Reasons for not engaging with user-generated content in Vietnam as of August 2023, by gender
Characteristic
Female
Male
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among those who did not engage with user-generated content
Method of interview
Online survey
Supplementary notes
Original question: "What are your reasons for engaging with user-generated content? (choose up to 3 of the most relevant answers)"
The survey was conducted among 247 female respondents and 273 male respondents.
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Rakuten Insight. (October 16, 2023). Reasons for not engaging with user-generated content in Vietnam as of August 2023, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1420992/vietnam-reasons-for-not-engaging-with-user-generated-content-by-gender/
Rakuten Insight. "Reasons for not engaging with user-generated content in Vietnam as of August 2023, by gender." Chart. October 16, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1420992/vietnam-reasons-for-not-engaging-with-user-generated-content-by-gender/
Rakuten Insight. (2023). Reasons for not engaging with user-generated content in Vietnam as of August 2023, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1420992/vietnam-reasons-for-not-engaging-with-user-generated-content-by-gender/
Rakuten Insight. "Reasons for Not Engaging with User-generated Content in Vietnam as of August 2023, by Gender." Statista, Statista Inc., 16 Oct 2023, https://www.statista.com/statistics/1420992/vietnam-reasons-for-not-engaging-with-user-generated-content-by-gender/
Rakuten Insight, Reasons for not engaging with user-generated content in Vietnam as of August 2023, by gender Statista, https://www.statista.com/statistics/1420992/vietnam-reasons-for-not-engaging-with-user-generated-content-by-gender/ (last visited July 22, 2024)
Reasons for not engaging with user-generated content in Vietnam as of August 2023, by gender [Graph], Rakuten Insight, October 16, 2023. [Online]. Available: https://www.statista.com/statistics/1420992/vietnam-reasons-for-not-engaging-with-user-generated-content-by-gender/