In 2023, European online consumers of luxury products gave insight into how they have had contact with luxury brands in the past 12 months. Almost half of the respondents admitted that they had not contacted any luxury brands in the listed ways. A little less than 40 percent of respondents stated they bought a luxury product as a gift for someone else, while 23 percent liked a product on social media.
Consumers' online and in-store contact with luxury brands in Europe in 2023
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InternetRetailing. (June 22, 2023). Consumers' online and in-store contact with luxury brands in Europe in 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1420776/europe-consumers-contact-with-luxury-brands/
InternetRetailing. "Consumers' online and in-store contact with luxury brands in Europe in 2023." Chart. June 22, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1420776/europe-consumers-contact-with-luxury-brands/
InternetRetailing. (2023). Consumers' online and in-store contact with luxury brands in Europe in 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1420776/europe-consumers-contact-with-luxury-brands/
InternetRetailing. "Consumers' Online and In-store Contact with Luxury Brands in Europe in 2023." Statista, Statista Inc., 22 Jun 2023, https://www.statista.com/statistics/1420776/europe-consumers-contact-with-luxury-brands/
InternetRetailing, Consumers' online and in-store contact with luxury brands in Europe in 2023 Statista, https://www.statista.com/statistics/1420776/europe-consumers-contact-with-luxury-brands/ (last visited November 21, 2024)
Consumers' online and in-store contact with luxury brands in Europe in 2023 [Graph], InternetRetailing, June 22, 2023. [Online]. Available: https://www.statista.com/statistics/1420776/europe-consumers-contact-with-luxury-brands/
