In an online survey conducted in October 2023 among India's urban population, approximately 42 percent of respondents favored Paper Boat as their top choice for a direct-to-consumer (D2C) food and beverage brand. Happilo followed, with 26 percent of consumers expressing a preference for it. Interestingly, variations were observed in consumer preferences based on age.
Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
YouGov. (October 16, 2023). Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
YouGov. "Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023." Chart. October 16, 2023. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
YouGov. (2023). Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
YouGov. "Leading Direct-to-consumer (D2c) Food and Beverage Brands in India as of October 2023." Statista, Statista Inc., 16 Oct 2023, https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
YouGov, Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023 Statista, https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/ (last visited November 18, 2024)
Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023 [Graph], YouGov, October 16, 2023. [Online]. Available: https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
